My approach to marketing blends creative instinct with strategic thinking, creating compelling brand experiences.
Through my social media and content creation work, I’ve garnered 40,000+ views organically, across various social platforms and channels.
Social Media Marketing & Content Creation
With years of experience in videography and editing raw footage, I employ advanced skills to engage audiences and craft compelling stories.
Youtube Content Creation
From the ground up, I conceptualize, film, and independently produce travel and lifestyle vlogs. Using Final Cut Pro, I edit raw footage into polished, platform-optimized content, incorporating music and graphics to deliver a professional, engaging product. Through optimized video titles, descriptions, thumbnails, and SEO best practices, I’ve attracted 700+ subscribers, 37,600+ views, and 3,000+ watch hours in less than a year.
The video above attracted 26,800+ views, 2,400+ watch hours, and 340+ subscribers alone, organically.
Social Media Marketing
As a social media intern for a small secondhand boutique, I produce and edit short-form video content tailored to platform-specific trends, driving engagement across multiple social media channels.
By conducting market trend research and competitive analysis to identify growth opportunities, I was able to expand audience reach by 20%.
Branding
As part of the American Marketing Association’s AMAze Team, I worked closely with team members to create compelling marketing and branding strategies for the non profit, St. Mary’s Legacy Clinic.
Using my skills in Canva, I created a commemorative logo for the organizations 10 year anniversary which was integrated across all social media platforms.
Infographics & Promotional Material
Using key visual design strategies, I ensure that my graphics are informative, engaging, and reflect the brand’s identity.
